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  2. Qantas - Wikipedia

    en.wikipedia.org/wiki/Qantas

    Qantas was founded in Winton, Queensland on 16 November 1920 by Hudson Fysh, Paul McGinness and Fergus McMaster as Queensland and Northern Territory Aerial Services Limited. [21] [22] The airline's first aircraft was an Avro 504K. It moved its headquarters to Longreach, Queensland in 1921 and Brisbane, Queensland in 1930.

  3. Promotional recording - Wikipedia

    en.wikipedia.org/wiki/Promotional_recording

    A promotional recording, promo, or plug copy is an audio or video recording distributed free, usually in order to promote a recording that is or soon will be commercially available. Promos are normally sent directly to broadcasters, such as music radio and television stations, and to tastemakers, such as DJs, music journalists, and critics, in ...

  4. Promotional mix - Wikipedia

    en.wikipedia.org/wiki/Promotional_mix

    Examples include coupons, sweepstakes, contests, product samples, rebates, tie-ins, self-liquidating premiums, trade shows, trade-ins, and exhibitions. Corporate giveaway items, sometimes called swag, can be included within product samples and distributed to participants at an event for promotional purposes.

  5. Discount Tire - Wikipedia

    en.wikipedia.org/wiki/Discount_Tire

    The Reinalt-Thomas Corporation, doing business as Discount Tire and America's Tire, is an independent tire and wheel retailer. It operates in 38 of the lower 48 states, and headquartered in Scottsdale, Arizona. Founded in 1960, it is considered the largest independent retailer of tires and wheels in the world. [1] [2]

  6. Cross-promotion - Wikipedia

    en.wikipedia.org/wiki/Cross-promotion

    Cross-promotion. Cross-promotion is a form of marketing promotion where customers of one product or service are targeted with promotion of a related product. A typical example is cross-media marketing of a brand; for example, Oprah Winfrey 's promotion on her television show of her books, magazines and website. [1]

  7. CODE - Wikipedia

    en.wikipedia.org/wiki/CODE

    Code (album) (stylized C O D E ), a 1987 album by Cabaret Voltaire. Crude Oil Data Exchange, an electronic business standard sanctioned by the American Petroleum Institute. Cultural Olympiad Digital Edition, a digital art showcase at the 2010 Winter Olympics.

  8. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    N. W. Ayer & Son – probably the first advertising agency to use mass media (i.e. telegraph) in a promotional campaign; Claude C. Hopkins (1866–1932) – popularised the use of test campaigns, especially coupons in direct mail, to track the efficiency of marketing spend

  9. Promotional Products Association International - Wikipedia

    en.wikipedia.org/wiki/Promotional_Products...

    Promotional Products Association International (PPAI) is an international not-for-profit trade association serving the promotional products industry. The association was founded in 1903 and presently has more than 14,000 members. History. In 1903, a group of 12 manufacturers of promotional products formed an industry trade association.