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Abercrombie & Fitch is an American lifestyle retailer that sells clothing, accessories, and personal care products. It was founded in 1892 as an outfitter for elite outdoorsmen, and later became a mail-order and clothing brand for young adults.
Learn about the origins, evolution, and challenges of Abercrombie & Fitch, a leading American retailer of sporting goods and fashion. From its founding in 1892 by David Abercrombie and Ezra Fitch to its acquisition by Limited Brands in 1988 and its transformation by Mike Jeffries, the article covers the key events and figures in the company's history.
Mike Jeffries was the chairman and CEO of clothing retailer Abercrombie & Fitch from 1992 to 2014. He transformed the brand into a lifestyle brand for the collegiate, but also faced controversies over sexualized marketing, discrimination lawsuits, and sex-trafficking allegations.
“The brand of yesteryear was a casual jeans and t-shirt company that really catered to a very specific teen consumer,” Abercrombie & Fitch CEO Fran Horowitz told The Dispatch. “We have done ...
Abercrombie & Fitch becomes a favorite retailer of President Theodore Roosevelt, writer Ernest Hemingway and aviator Amelia Earhart. 1927: Charles Lindbergh wears Abercrombie for his historic ...
Fran Horowitz is the CEO of Abercrombie & Fitch Co. since 2017. She has a background in buying and merchandising roles at various fashion retailers and a degree from Lafayette College and Fordham University.
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