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Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly , Roy Orbison and James Dean , Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements .
Ray-Ban, Oakley, ARNETTE and Vogue Eyewear are their outside premium brand offerings, while RFLKT is their in house premium brand. According to the company, 50 percent of its revenue came from repeat customers in 2013.
Besides the standard model there are several different Ray-Ban Aviator sunglasses variations designed as functional, technical and recreational sunglasses . The Ray-Ban Shooter variant was introduced in 1938 and the Ray-Ban Outdoorsman variant in 1939.
The deal was completed on November 15, 2007, making Oakley part of a portfolio that includes brands such as Ray-Ban, Persol, and Vogue. After the sale, founder James Jannard went on to found Red Digital Cinema. Luxottica's acquisition of Oakley was criticized as a potential violation of antitrust laws. This move also moved more of Oakley's ...
The Walt Disney Company, one of the largest media corporations in the world, has been the subject of a wide variety of criticisms of its business practices, executives, and content. In particular, the Walt Disney Studios has been criticized for including stereotypical portrayal of non-white characters, sexism, and alleged plagiarism.
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